What is augmented reality?

Augmented Reality (AR) is all about viewing the real world in an
enhanced way. The literal definition is a version of reality augmented
by a computing device. A device can be your iPhone, webcam, any
mobile device with a camera or even glasses with computing power.
The idea is pretty simple at its core; but its ramifications for the future
are far reaching. As you view the real world, augmented reality can
replace what you see and/or add data to what you are viewing.Take
a look at the video below for what Augmented Reality might look like
in the future. Imagine you are wearing your heads up display contacts
and this is what you wake up to: sireal world a world where
everywhere you look, everyone you look at and everything you see
has information and data floating near it, over it, or hiding things you
don’t want to see. From landscaping visualization to virtual signage to
new ways of gaming in the real world. AR is the next wave of the
internet.

sireal world is a world where everywhere you look, everyone you
look at and everything you see has information and data floating near
it, over it, or hiding things you don’t want to see. From landscaping
visualization to virtual signage to new ways of gaming in the real world.
AR is the next wave of the internet.

What makes Gravity Jack‘s AR technology’s special?

Our patented sireal tech has some impressive attributes. Check
out the videos below for a few technical examples.

In the first video the view on the right is what our software sees. It sees
the world in a series of vectors that it can translate into a 3d map of
the area, object recognition and a whole lot more. In real-time we
vectorize an entire view and use those vectors for everything from
positioning to scene recognition.

In the second video we show you our iVatars concept of
bringing avatars to the real world in a holographic type way. We are
currently in development with a major chat provider to bring this to
their product line.

What the device “sees”

iVatars

Features of the sireal world SDK in development now:

IPS (Indoor Positioning System) – using a patent pending method the
phones running our software create a mesh that allows us to position
the phone exactly in a Cartesian space indoors. It is almost like walking
around with your phone acting like an RFID tag but with coordinates.
We also use patented vision techniques to make your phone become
the symbol thereby avoiding symbol recognition.

Instant Mapping – Utilizing a combination of scene recognition and real
time edge detection we can build the real world scene into a 3d
wireframe model on the fly. This allows for actually placing 3d objects in
the scene and even behind real world objects because we have depth
built into our model. AR products today just overlay things on the same
front layer. Our technology allows us to place objects in the actual 3d
plain.

GeoLocation and Proximity Alert – Allows a user to receive push
notifications when they are near a SiREAL object and for storage of
GeoTags for placing objects in the real world.

Asset management server – Our asset management server allows you
to upload 3d assets or triggers, symbols associated with those assets
and our object recognition will return the correct asset to your
application.

Stickyness – While not a technical feature – what we have discovered
is that by creating augmented reality applications and an engine that
allows for true, non gimmick, life enhancing AR; users keep coming
back! AR isn’t just a gimmick with us.

In summary, we fully support existing technology like symbol recognition,
GPS tagging, but have new ways for AR to work indoors, in the dark,
socially and we can create stickyness in our AR applications. Not only
that, our tech understands what it is looking at and gives depth to
scenes – something currently done with expensive dual camera setups.

What can Gravity Jack do for you?

We are a group of highly dedicated intellectuals who work hard. We
love what we are doing and we love developing products and
campaigns for our clients. Assuming the above was not too uber technical and you dig what we
have said; let me explain some of the ways we can work for you:

• We can create digital marketing and promotional augmented reality
  applications for your product or service




• We can put pieces of our technology to play in your product – for
  example one of our partners uses our vector tech in their AR search
  application, another uses our indoor tech in an industrial application
  and another is implementing our AR chat.




• We can bring your 3D assets into the real world.




• We can write your augmented reality mobile and social games.




• We can do full face or full body model overlay like the transformers
  augmented reality app.




• We can create facial recognition apps that can change your face or
  augment the view with accessories – even take away blemishes!




• We can create retail applications like Virtual clothes and jewelry
  shopping and try on and interactive kiosks.




• We can write any custom AR application you can dream up on
  mobile, mac and pc platforms.




• We can make content products like AR magazines and books
  Bottom line is if it is augmented reality then come to the experts that
  don’t just do gimmicks. We engineer applications.