Augmented Reality

What is augmented reality?

  Augmented Reality (AR) is all about viewing the real world in an enhanced way. The literal definition is a version of reality augmented by a computing device. A device can be your iPhone, webcam, any mobile device with a camera or even glasses with computing power. The idea is pretty simple at its core; but its ramifications for the future are far reaching. As you view the real world, augmented reality can replace what you see and/or add data to what you are viewing.Take a look at the video below for what Augmented Reality might look like in the future. Imagine you are wearing your heads up display contacts and this is what you wake up to: sireal world a world where everywhere you look, everyone you look at and everything you see has information and data floating near it, over it, or hiding things you don’t want to see. From landscaping visualization to virtual signage to new ways of gaming in the real world. AR is the next wave of the internet.   sireal world is a world where everywhere you look, everyone you look at and everything you see has information and data floating near it, over it, or hiding things you don’t want to see. From landscaping visualization to virtual signage to new ways of gaming in the real world. AR is the next wave of the internet.  

What makes Gravity Jack‘s AR technology’s special?

  Our patented sireal tech has some impressive attributes. Check out the videos below for a few technical examples. In the first video the view on the right is what our software sees. It sees the world in a series of vectors that it can translate into a 3d map of the area, object recognition and a whole lot more. In real-time we vectorize an entire view and use those vectors for everything from positioning to scene recognition. In the second video we show you our iVatars concept of bringing avatars to the real world in a holographic type way. We are currently in development with a major chat provider to bring this to their product line.

What the device “sees”

iVatars  

Features of the sireal world SDK in development now:

IPS (Indoor Positioning System) – using a patent pending method the phones running our software create a mesh that allows us to position the phone exactly in a Cartesian space indoors. It is almost like walking around with your phone acting like an RFID tag but with coordinates. We also use patented vision techniques to make your phone become the symbol thereby avoiding symbol recognition. Instant Mapping – Utilizing a combination of scene recognition and real time edge detection we can build the real world scene into a 3d wireframe model on the fly. This allows for actually placing 3d objects in the scene and even behind real world objects because we have depth built into our model. AR products today just overlay things on the same front layer. Our technology allows us to place objects in the actual 3d plain. GeoLocation and Proximity Alert – Allows a user to receive push notifications when they are near a SiREAL object and for storage of GeoTags for placing objects in the real world. Asset management server – Our asset management server allows you to upload 3d assets or triggers, symbols associated with those assets and our object recognition will return the correct asset to your application. Stickyness – While not a technical feature – what we have discovered is that by creating augmented reality applications and an engine that allows for true, non gimmick, life enhancing AR; users keep coming back! AR isn’t just a gimmick with us. In summary, we fully support existing technology like symbol recognition, GPS tagging, but have new ways for AR to work indoors, in the dark, socially and we can create stickyness in our AR applications. Not only that, our tech understands what it is looking at and gives depth to scenes – something currently done with expensive dual camera setups.  

What can Gravity Jack do for you?

We are a group of highly dedicated intellectuals who work hard. We love what we are doing and we love developing products and campaigns for our clients. Assuming the above was not too uber technical and you dig what we have said; let me explain some of the ways we can work for you:    

• We can create digital marketing and promotional augmented reality applications for your product or service  

 

• We can put pieces of our technology to play in your product – for example one of our partners uses our vector tech in their AR search application, another uses our indoor tech in an industrial application and another is implementing our AR chat.  

 

• We can bring your 3D assets into the real world.  

 

• We can write your augmented reality mobile and social games.  

 

• We can do full face or full body model overlay like the transformers augmented reality app.  

 

• We can create facial recognition apps that can change your face or augment the view with accessories – even take away blemishes!  

 

• We can create retail applications like Virtual clothes and jewelry shopping and try on and interactive kiosks.  

 

• We can write any custom AR application you can dream up on mobile, mac and pc platforms.  

 

• We can make content products like AR magazines and books Bottom line is if it is augmented reality then come to the experts that don’t just do gimmicks. We engineer applications.