How Marketing Agencies Are Using Augmented Reality to Increase Engagement and ROI

How Marketing Agencies are Using Augmented Reality to Increase Engagement and ROI from Gravity Jack, Inc.

The world of marketing and advertising is changing.

You might have experienced it. Technology, mobile and interactive marketing are becoming the status quo, while consumers are becoming more and more saturated. Some of the world’s biggest brands are turning to Augmented Reality (AR) to make the trends work for them.

Augmented Reality allows everyday marketing materials (print, digital, multimedia, and even GPS locations) to be infused with highly interactive multimedia experiences like videos, 3D models of products and characters, and even infused with extremely detailed analytics and content targeting. It is a technology that has already resulted in some of the marketing world’s most staggering and unprecedented engagement and return on investment (ROI).

Gravity Jack offers it all, through the world’s most powerful and customizable augmented reality technology called ‘browsAR Inside.’ Gravity Jack created its technology from the ground up, refusing to license technology from third parties — providing flexible, branded custom solutions that are capable of doing far more, while saving clients hundreds and thousands of dollars in fees. It’s quickly becoming the undisputed method, with custom campaigns for some of the world’s biggest clients, including Coca-Cola, TaylorMade, Myspace, Jay@Play, and Bowflex — as well as individuals and small businesses all over the world.

Curious How Augmented Reality Will Affect the Toy Industry?