Enter your keyword

Tags: Augmented Reality

Augmented Reality vs. Mixed Reality: What’s The Difference?

Augmented Reality vs. Mixed Reality: What’s The Difference?

As new immersion tech begins to take shape, the overlap of capabilities make it hard to distinguish between them. How are augmented reality and mixed reality different? Is there a difference at all? As we dive deeper, the lines begin to blur and it’s hard to tell what each tech is responsible for. In an […]

AR & VR Take Center Stage For Business During Coronavirus

AR & VR Take Center Stage For Business During Coronavirus

In light of the recent coronavirus developments, everyone from the classroom to the workforce has had to adapt to new conditions by way of “remote technology”. With more and more people working from home because of COVID-19, it has led many to wonder, are webcam conversations the limit of our innovation during the stay-at-home period? […]

Augmented Reality and Retail: The Future Shopping Experience

Augmented Reality and Retail: The Future Shopping Experience

Multichannel retailing continues to drive the industry’s future. You’d be hard pressed to find a brick and mortar retailer that doesn’t feature a companion app. However, product reviews and online catalogs are seemingly becoming the bare minimum needed to keep up with modern competition. One critical aspect is still missing in today’s retail space: engagement.

CES 2020: The Augmented Reality & Virtual Reality Highlights

CES 2020: The Augmented Reality & Virtual Reality Highlights

Kicking off 2020 is another Consumer Electronics Show (CES), the annual gathering place for world-class innovators. Household names like Samsung, Intel, and Sony come together to show off the latest and greatest in consumer tech. Gravity Jack is no stranger to Las Vegas; we first attended CES in 2012 and again just last year with […]

Revisiting Augmented Reality In The Oil & Gas Industry

Revisiting Augmented Reality In The Oil & Gas Industry

A couple of summers ago we started a series of blogs where we picked an industry that we thought could benefit from augmented reality (AR) technology, and more specifically our patented AR enterprise solution, Adroit. The objective was to identify pain points or create situations that were industry specific and outline how AR could be […]

CES: AR Leaders Gravity Jack & Realmax Inc Announce Partnership

CES: AR Leaders Gravity Jack & Realmax Inc Announce Partnership

What’s not to love about the annual CES (Consumer Electronics Show) event in Las Vegas? An innovation fueled gathering where some, and by some we mean ALL of the biggest names in the technology sector flock each January so they can reveal their team’s latest developments in futuristic gadgets, appliances, and more. Global brands such […]