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The Rise of Augmented Reality In Your Daily Life

The Rise of Augmented Reality In Your Daily Life

For many, when they hear the term “augmented reality” their first thoughts immediately jump towards futuristic, high-tech gadgets that can only be seen in high budget movies. Surely not something that would impact their day-to-day routines. Once upon a time, that notion may have been true with practical uses for AR being few and far […]

AR & VR Take Center Stage For Business During Coronavirus

AR & VR Take Center Stage For Business During Coronavirus

In light of the recent coronavirus developments, everyone from the classroom to the workforce has had to adapt to new conditions by way of “remote technology”. With more and more people working from home because of COVID-19, it has led many to wonder, are webcam conversations the limit of our innovation during the stay-at-home period? […]

Augmented Reality and Retail: The Future Shopping Experience

Augmented Reality and Retail: The Future Shopping Experience

Multichannel retailing continues to drive the industry’s future. You’d be hard pressed to find a brick and mortar retailer that doesn’t feature a companion app. However, product reviews and online catalogs are seemingly becoming the bare minimum needed to keep up with modern competition. One critical aspect is still missing in today’s retail space: engagement.